Do you only work with Rochester businesses?

No. I'm based in Rochester and love working with local businesses, but I work with small businesses everywhere.

Do we need to meet in person?

No. Every project runs smoothly over Zoom, phone, and email.

Brand identity and websites for Rochester small businesses

I'm Tina DiVita, a Rochester designer with 25+ years in brand and design. I help small businesses across Rochester and the surrounding towns get a brand and website that finally match how good they are at their work, with clear scope, flat pricing, and work written in your voice.

Rooted in Rochester

I spent nearly 15 years leading marketing and design for RE/MAX Realty Group here in Rochester, a brokerage of more than 100 agents. Our marketing helped the company win Best Real Estate Company in Rochester's Choice Awards in 2023 and 2024. That work taught me how local businesses actually win: by being clear, consistent, and easy to trust. In 2021, I started DiVita Creative to bring that same approach to small businesses.

What I build

Brand Identity ($800): three brand board directions, each with a logo, color palette, and font pairing. Mix and match, two rounds of refinements, final files.
Starter Homepage ($600): one polished homepage in your voice, usually ready in about a week. The full $600 is credited toward a 5-Page Website.
5-Page Website ($1,800): a complete website with a clear path for customers to call, book, or request a quote.
Bundles: Brand + Starter Homepage ($1,300) and Brand + 5-Page Website ($2,400).
Care Plan (from $50/month): monthly edits and emails in your voice after launch.

See full pricing →

Areas I serve

I work with small businesses across Rochester and the surrounding towns, about a 45-minute drive in any direction.

Monroe County

Rochester, Brighton, Brockport, Chili, Churchville, Clarkson, East Rochester, Fairport, Gates, Greece, Hamlin, Henrietta, Hilton, Honeoye Falls, Irondequoit, Mendon, Ogden, Parma, Penfield, Perinton, Pittsford, Rush, Scottsville, Spencerport, Sweden, Webster, and Wheatland

Ontario County

Canandaigua, Farmington, Geneva, Manchester, Shortsville, Victor, and Bloomfield

Wayne County

Macedon, Newark, Ontario, Palmyra, Sodus, Walworth, and Williamson

Livingston County

Avon, Caledonia, Geneseo, Lima, and Livonia

Genesee and Orleans Counties

Batavia, Bergen, Le Roy, Albion, and Holley

I also work with small businesses anywhere, remotely.

How it works

01Take the free Brand + Business Snapshot. Ten minutes, and you get a clear picture of your brand plus an AI writing prompt in your voice.
02Schedule a chat. A relaxed 20 minutes on Zoom or by phone. I'll already have your Snapshot in hand.
03Get your brand and website, built on a real timeline, in your voice.

Questions Rochester business owners ask

Do you only work with Rochester businesses? No. I'm based in Rochester and love working with local businesses, but I work with small businesses everywhere.
Do we need to meet in person? No. Every project runs smoothly over Zoom, phone, and email.