Google Business Profile setup for Rochester, NY small businesses
I set up your Google Business Profile so people can find you on Google Search and Maps. I claim or create the listing, get your details ready for verification, and fill it in so it matches your website. It's $200 on its own, or included with my $600 Single-Page Website.
The profile itself is free. What you're paying for is having it done carefully, once, by someone who's done it many times. I'm Tina DiVita, and DiVita Creative is my brand and website studio in Rochester.
What's included
- A search for what already exists. A lot of businesses already have a listing and don't know it. If there's one, we claim it. I don't start a second one.
- A new profile if you need one, created under your Google account.
- You stay the owner. Your profile lives under your Google account, not mine. You add me as a manager so I can do the work, and you can remove me anytime.
- Your details, matched everywhere. Business name exactly as it reads on your sign and invoices. One phone number. Your website address. Your hours, including the days you're closed.
- Your address or your service area. If customers come to you, we show your address. If you go to them, we can usually show a service area instead. Google's rules on that are specific, so I check the current ones with you first.
- Help with verification. I get your details lined up so Google isn't left guessing. If Google asks for a video, I tell you exactly what to film.
- The parts that make it useful. The right category, a plain-language description, real photos and a link to the right page on your site.
- Your Bing listing, imported and matched to your Google profile.
What it costs
Google Business Profile setup is $200 on its own, and that includes your Bing listing, imported and matched. You don't need a website from me to get it.
Or get it included with your Single-Page Website, $600 flat. That covers your profile claimed, verified and optimized, plus your Bing listing matched. Brand identity is a $700 add-on.
If you'd like help keeping it current after that, Standard Care is $125 a month. It includes a Google Business post every week and a monthly check on your listing and reviews.
How it works
- Book a short chat. It's free, 20 minutes, on Zoom or by phone. Tell me about your business and your listing, and I follow up with you personally about your setup. The free Brand + Business Snapshot is there too, if you'd like to share more first. It's optional.
- Gather your details. Name, phone, website, hours and the towns you serve, in one place. Guessing now means fixing later.
- Claim or create the profile. One listing for one business, under your account. You add me as a manager.
- Verify. Google decides how you verify and when it's done. I make sure your side is ready.
- Fill it in and match Bing. Category, description, photos and hours, all consistent with your site.
Why it's simple with me
You work with one person, start to finish. Plain talk and no jargon. Projects run over Zoom, phone and email, and I'm happy to meet in person if you ask.
Your Google presence is yours. Nothing held hostage.
I've been a graphic designer for more than 25 years, with nearly 15 of those years in real estate marketing in Rochester. Clients rate the work 5.0 across 25 Google reviews.
Where I work
I set up profiles for small businesses in Rochester, Fairport, Pittsford, Brighton, Webster, Canandaigua, Penfield, Henrietta, Irondequoit and Greece. That's trades, shops and professional services, across Greater Rochester. See all the towns I serve.
Want to do it yourself?
You can. I wrote two plain guides: how small businesses get listed on Google, and Google Business Profile verification without the runaround.
Questions
Do I have to pay someone to set up my Google Business Profile?
No. The profile is free, and you can set it up yourself. If you'd rather hand it off, you're paying for my time and care, not for the listing. It stays under your Google account either way. You're the owner, and you add me as a manager.
How much does Google Business Profile setup cost in Rochester, NY?
It's $200 on its own, with your Bing listing included. Or get both included with my Single-Page Website, $600 flat.
How long does verification take?
That's Google's call, and it depends on the method Google offers you. I can't give you a number that will hold. What I can do is make sure your information matches everywhere, so nothing on your side slows it down.
I don't have a storefront. Can I still have a profile?
Usually, yes. A service area business can often hide its address and show the towns it serves instead. Google's rules on this are specific, so I check the current ones with you before anything goes live.
Someone else set up my listing years ago. Now what?
We find out which Google account controls it and get you access. If that's not possible, we use Google's process to request it. Once you're the owner, you add me as a manager. We don't start a second listing, because duplicates confuse customers and Google.
Will this get me to the top of Google Maps?
I can't promise a ranking, and nobody honestly can. I can make sure everything Google reads about you is clear, complete and consistent.